When a true legend steps away from the game, you have to celebrate in style. Earlier this year, Kyle Lowry signed a one-day contract to officially retire as a Toronto Raptor, cementing his legacy with the incredible “7 Forever” campaign ahead of his upcoming jersey retirement.
To honour the iconic point guard and give fans a once-in-a-lifetime chance to own a piece of basketball history, our longstanding partners at MLSE have launched a dedicated Kyle Lowry auction marketplace through Real Sports Auction.
The Power of a “Spoke” Marketplace
This special launch perfectly highlights the power, agility, and flexibility of a modern commerce marketplace. Rather than burying these historic items within a main storefront, MLSE leveraged CDi’s hub-and-spoke architecture to spin up a spoke auction marketplace.
This flexible technology allows sports organizations to quickly launch immersive, event-driven marketplaces that capture peak fan excitement and elevate the brand experience.
Get in on the Action
Whether you’re hunting for game-worn gear, autographed memorabilia, or VIP experiences, this is your chance to celebrate No. 7.
7 Forever & Real Sports Auction Marketplace —Powered by Commerce Dynamics Marketplace Solutions